Psychologists explain how the “Target Effect” influences buyers

(WIAT) — Psychologists say the so-called “Target Effect” is how retailers manipulate and influence buying behavior.

Science can explain how Shoppers might walk into a store for one thing, but end up with a cart full of items. 

According to psychologists, the Target Effect is about product placement and tapping into our desire for a deal. 

Copyright 2019 Nexstar Broadcasting, Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.

Latest Videos

More Video
More Contests

Trending Stories

get the app

News App

Weather App

Don't Miss

More Don't Miss