We’re celebrating National Black Owned Business month with the Founder of Cultured Books, Lorielle Hollaway, who joins Gayle Guyardo, the host of the nationally syndicated health and wellness show, Bloom, to tell us more about how she fosters a love for reading with kids.

Bloom airs in 40 markets across the country, with a reach of approximately 36 million households, and in Puerto Rico, U.S. Virgin Islands and Madison, WI.

You can watch Bloom in the Tampa Bay Market weekdays at 2pm on WFLA News Channel 8.