Call it parental protection; the latest bullet-proof devise is becoming more popular with moms and dads across the country.
Officials at Bulletblocker, the makers of bulletproof backpacks for kids, say sales have skyrocketed since the Newtown, CT shooting that claimed the lives of 20 children and 6 adults.
In the past two weeks, officials say sales of the two hundred dollar backpacks are up more than 500%.
According to the maker's web site, "The escalation of school violence made it a rapidly growing cause for concern. It became clear that we all need to do our part to help make our kids safe. We decided to put our experience with firearms, street violence, protective materials and tactics to good use."
The trend in backpack sales isn't entirely surprising, regular backpack sales total more than $1 billion each year.
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